JRI Launch In NZ

Just Ride It (JRI) Have officially launched in New Zealand this month in response to overwhelming demand from the country. JRI are the largest single speed/fixed gear and custom bike shop in the southern hemisphere and have been going from strength to strength globally over the last ten years from their Fitzroy, Melbourne Head Quarters.

JRI designs, produces and manufactures bike frames and components to the highest quality using the highest grade materials but still offers bikes at a great price due to our direct to consumer model. This means you get more bike than you pay for! We offer lifetime free servicing and lifetime frame warranty on our bikes which is almost unheard of anywhere else, we stand by what we produce and are very confident in the quality of bikes we produce.

Our flagship models are the Player frame; an aircraft grade aluminum body with a carbon fork weighing in a around 7 kgs on our complete build, this bike goes very fast and a feeling of being in flight when riding due to the high stiffness to weight ratio. Meaning you can produce more acceleration and speed with less effort. This bike has been the culmination of ten years of testing, design and iteration.

Our other flagship model that has just been released for our 10th Anniversary is the Grit Frame. The Grit Frame is a gravel frame with wide tyre clearance (up to 50c) that can go easily off-road or on road. It is hand welded and produced using high level chromoly steel that offers strength and low weight for a steel frame. Made with the inspiration from Masamune the greatest Katana Blacksmith to ever live, the natural finish with raw weld burns under a double clear coat make it reminscent of a katana made for beauty and war. This bike is truly a work of art and a workhorse that can withstand anything you throw at it.